My Go-To Toy Brands
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As long as toymakers keep inventing toys that encourage creativity, imagination, and fun, I’m going to keep buying them!
Honestly, the day my girls pack up their toys and say goodbye, I’m going to cry some big Toy Story tears.
Part of the reason is because today’s toys are fantastic.
If you know the right brands, you can purchase toys that are well-made, high-quality, and long-lasting. Plus, they will be toys that not only entertain your kids but teach them something.
That’s likely why Capitol Counselor reports, “In 2020, the US retail sales of toys reached $25.14 billion.”
Parents are willing to spend the money when they see that toys are worthwhile.
Now that my girls are a little bit older, I have noticed that certain toy brands we return to repeatedly. For a good reason! My girls love the toys by these brands, and I don’t feel like I have wasted my money.
So, the next time you are searching for a gift for a kid, look to these go-to toy brands.
American Girl
If you have followed me for any amount of time, you know my girls are huge fans of American Girl Dolls.
These dolls are pricey, but they are worth every penny. The craftsmanship is superb, and I love my daughters having dolls that look like them!
Here is some history about American Girl: “Since the first catalogue debuted in 1986, American Girl has provided inspiring products for each stage of a young girl's development—from her preschool days of baby dolls and fantasy play through her tween years of self-expression and individuality. Through an array of premium-quality books, dolls, clothes, toys, and accessories, American Girl has earned the loyalty of millions of girls and the praise and trust of parents and educators.”
KidKraft
Imaginative play is at the heart of KidKraft products. We have owned several, including kitchens and dollhouses, and I can tell you that they are built to last (and last).
KidKraft makes it easy for kids to pretend and explore.
They say it best: “KidKraft products are sold in more than 90 countries, resulting in infinite smiles from children around the world.”
Mattel
It’s no surprise that Mattel is a go-to toy brand, bringing in 4.58 billion US dollars last year.
Mattel has been around since 1945 and makes favorites, including Barbie, Hot Wheels, and UNO.
Speaking of Barbie – did you know over 1 billion Barbie dolls have been sold since she first was introduced?
According to Mattel’s About Us, “Mattel creates toys appropriate for children at various developmental stages, designing products to match their current abilities while challenging them so they can learn and grow.”
VTech
My girls have owned several VTech toys since they were babies.
These tech-based toys are great educational products that kids are instantly drawn to.
Thankfully, my girls haven’t outgrown VTech yet. But, sadly, the day is coming since the toys are more from elementary and under.
The good news is that they are so well-made that we can pass our well-loved VTech toys down to the next generation.
